By Terry Kane, Managing Director across MEA at The Trade Desk.

In her journey to becoming the Group Chief Commercial, Marketing & Product Officer (VOD, Global) at Shahid, Natasha Matos-Hemingway embraced diverse experiences in the tech and…

From entertainment to engagement, gaming is reshaping the marketing landscape 

As a gold-tier partner, Publicis Groupe gets broad access to Optimizely’s advanced features

Campaign also sheds light on an unexpected taboo subject.

The campaign was conceptualized and executed by Havas Middle East.

By Anja Petrovski, Marketing Director at Volkswagen Middle East

Industry bodies and groups are coming together to call for greater participation.

Communicate releases its 30 under 30 2023 listing and holds its first Marketing to Youth conference in KSA.

By Raviteja Dodda, CEO & Co-Founder of MoEngage

Platform shares insights from around the world and MENA.

Appointment means to strengthen the group’s marketing wing.