LivingRoom Communications – Communicate Online https://communicateonline.me Tue, 17 Jun 2025 08:43:13 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.2 https://communicateonline.me/wp-content/uploads/2025/02/cropped-favicon-32x32.png LivingRoom Communications – Communicate Online https://communicateonline.me 32 32 Sociabl Launches to Deliver Purpose-Driven, Design-Led Social & Content That Connects https://communicateonline.me/news/sociabl-launches-to-deliver-purpose-driven-design-led-social-content-that-connects/ Tue, 17 Jun 2025 08:43:12 +0000 https://communicateonline.me/?p=21348 Sociabl, a new content marketing agency co-founded by prominent marketing leader Kerry Reid, in partnership with Livingroom Communication, officially launches today with a bold mission: to create a new model for snackable, high-quality, purpose-driven social content and digital campaigns that cut through the noise and drives meaningful engagement.

The two founders are bringing together over 50 years of combined expertise in branding, marketing, and digital storytelling. With design and strategy at its core, Sociabl offers brands a new content model – one that prioritises creativity, quality, and clarity over volume and trend-chasing.

Sociabl is geared toward meeting the needs of today’s brand leaders, CMOs, government entities, and business owners seeking greater impact and authentic moments of connection from their content. The agency rejects one-size-fits-all approaches and templated approaches and focuses instead on strategic storytelling that reflects each brand’s unique purpose.

To learn more visit www.sociabl.me  and follows Sociabl at Instagram LinkedIn

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BinSina Launches the 50/50 Vision NFT https://communicateonline.me/news/binsina-launches-the-5050-vision-nft/ Wed, 09 Feb 2022 09:00:00 +0000 https://communicateonline.me/news/binsina-launches-the-5050-vision-nft/ BinSina, the country’s oldest pharmacy chain, originally captured the golden jubilee spirit by using traditional media. It created a mural that told the country’s story, evolution, and progress in the past 50 years. That mural was showcased in its 120 shop windows.

To capture the future’s spirit on the 50th anniversary, BinSina used a new form of media, turning the mural into a non-fungible token – better known as an NFT.

Adding effects and animations to the mural design, communications, and advertising agency, LivingRoom transformed it into a memorable work of art that appeals to the digital marketplace. It then created a MetaMask wallet and uploaded the NFT on OpenSea. The NFT’s Discord server had a boost of 500+ new members shortly after its OpenSea release.

“It is interesting to see if this new art form can be a new revenue stream for clients. There is the potential to see a massive return on investment by turning good advertising into great art,” said Seyoan Vela, Chief Creative Officer at LivingRoom.

The potential for clients to turn advertising into NFTs remains to be seen, but this could be the first of a new norm. The metaverse has the potential to shake up marketing the same way the internet did, with clients and their agencies having a new challenge and a new opportunity. Agencies, which have only relatively recently adapted to social and content creation, will in the near future have to incorporate the increasing development of AI and the employment of VR and AR in their communication solutions.

As one of the first NFT creators in the region from the communications community, LivingRoom tries to inspire and build a community for local-based NFT artists of today and tomorrow.

The auction is now happening on OpenSea via Ethereum.

 

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